Lumley Lights
Solar lamps.
Kekeh Kids
Children’s clothing.
Abacha Athletics
Sportswear.
Krio Kicks
KRIO KICKS STARTED AS A DUFFEL BAG — ONE FREETOWN-BORN SELLER IN NEW YORK MOVING SNEAKERS A PAIR AT A TIME, TAKING ORDERS BY VOICE NOTE ACROSS THREE TIME ZONES. NO SHOPFRONT, NO WEBSITE, NO NAME A CUSTOMER COULD SAY BACK TO HIM. OUR JOB: GIVE THE BAG A STOREFRONT, A NAME THAT CARRIES HOME INSIDE IT, AND A CAMPAIGN LOUD ENOUGH TO HEAR OVER NEW YORK.
Gbinti Records
Music label.
Salone Sweets
Confectionery.
Bendu Swim
Swim label.
Tok Radio
Radio station.
Papayo
PAPAYO IS A FREETOWN JUICE BRAND WITH A LOUD PROBLEM — THE GOOD KIND. THE DRINK WAS BRIGHT, THE BOTTLE WAS SILENT, AND THE SHELF WAS FULL OF QUIET COMPETITION. OUR JOB WAS SIMPLE: PAINT IT LOUD ENOUGH TO HEAR FROM THE NEXT STREET.